Putting Together a Launch Team: How?

The final component to recruiting a launch team is making the ask.

Don’t be afraid or ashamed to make the ask:

• Whether you’re going to be paying them or not, you are not asking them to make a sacrifice,  you are giving them an opportunity to join you in transforming a community.

• If you begin a recruiting conversation with an apology, you’ve just lost them.
  

• Your perspective must be to communicate your vision clearly and ask them to be a part of your team.
  • It’s not simply to serve in a role, but to be a part of something bigger.

A few recruiting tips:

• Lead with vision, not ‘the ask. Help people grasp your vision before you ask them to join it.
  • One of the best ways to do this is through stories.  It helps put a face to your vision.  Share testimonies or hypothetical situations of residents in your target community.
  • You want people to relate and connect with the problems you are trying to solve.
• Once you’ve communicated clear vision, communicate the team role you would like them to serve in.
  • Be clear in your expectations
  • Let them see how that role will help in accomplishing the vision.
• Finish with a ‘Imagine If’ vision.
  • Give them a mental picture of what their efforts will do in changing a community/city.
  • “Imagine if you were in this role…”